Summary of the business
Rare Opportunity to Become Involved at the Ground Floor of a Luxury Ecommerce Brand
An unusual opportunity now exists to become involved in the early growth phase of The Exclusive Home — a premium Australian indoor and outdoor furniture ecommerce business positioned very differently from typical furniture retailers.
This is NOT another online furniture store.
The business has been strategically developed around a major point of difference that very few competitors in Australia can genuinely offer.
Customers can customise:
• Fabrics and colours
• Aluminium frame finishes
• Dimensions
• Layouts
• Design features
• Indoor and outdoor furniture solutions
The business has supplier resources and manufacturing capability to produce furniture in hundreds of fabric and colour combinations and can also manufacture many items to customer requirements and customer-inspired designs.
Most competitors simply sell standard imported stock or whatever arrives in containers.
The Exclusive Home specialises in:
• Luxury indoor furniture
• Premium outdoor furniture
• Boutique hotel and resort furniture
• High-end lifestyle furniture
WHY THIS OPPORTUNITY IS DIFFERENT
Most business opportunities advertised online involve purchasing mature businesses where the major growth phase has already occurred.
This opportunity is different.
The Exclusive Home is still in its early expansion phase, creating the opportunity for the right person to become involved before substantial growth occurs.
Extensive groundwork, supplier relationships, ecommerce systems, branding, SEO strategy, content marketing and growth planning have already been established.
The next stage is expansion.
This opportunity is aimed at somebody who wants to participate in building and expanding a premium Australian luxury ecommerce brand alongside an experienced business owner and marketing strategist.
THE OPPORTUNITY
The successful person would:
• Obtain an initial 20% participation interest
• Opportunity to earn a further 5% participation based on agreed performance objectives
• Participate in future growth and a planned future sale event
• Become involved during the early-stage growth phase rather than after expansion has already occurred
The objective is to build the business into a substantial Australian luxury ecommerce brand over the next 18–24 months, with the successful participant sharing in that future growth.
TRAINING & SUPPORT
Ongoing guidance and mentoring will be provided covering:
• Product knowledge
• Customer communication
• Handling enquiries
• Quotation preparation
• Sales processes
• Relationship management
• Ecommerce operations
• Understanding custom manufacturing
• Understanding the luxury furniture market
INITIAL INVESTMENT & STRUCTURE
• Initial upfront investment of $15,000
• Commence initially on a part-time basis
• Progressive transition into a larger operational role
• Additional investment contribution anticipated upon progression into a full-time equity partnership role
THE ROLE
The role primarily involves:
• Customer communication
• Handling enquiries
• Lead follow-up
• Assisting quotations and sales
• Relationship management
• Supporting operational growth
Major strategic marketing, SEO and backend systems are already being managed by the owner and support team.
WHO THIS MAY SUIT
This opportunity may suit somebody with an interest or background in:
• Interior design
• Home styling
• Furniture sales
• Property styling
• Ecommerce
• Business growth and brand development
The owner is seeking one motivated, growth-oriented person to become involved before the next major expansion phase begins.
Brisbane or Gold Coast / Sunshine Coast resident preferred.